There are known knowns; there are things we know we know. We also know there are known unknowns; that is to say we know there are some things we do not know.But there are also unknown unknowns – the ones we don’t know we don’t know.
Former United States Secretary of Defence Donald Rumsfeld
Handset testing used to be driven by standards bodies, narrow functionality and limited consumer expectations. That’s no longer effective because smartphone testing is an open-ended problem with tight timelines and limited budgets.
Smart manufacturers and operators need methods that help prioritise scarce resources and focus on what’s really important; the user’s experience.
Friendly User Testing is where handsets and their owners meet the real world of third party applications, live networks and customer behaviour; or, the smartphone world of known and unknown ‘unknowns’. And that’s the problem our software ‘bot’ is designed to tackle. More about FUT